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The History of Product Placement

Product placement brings together the best of both worlds: sellout production companies who covet money over art and the ad wizards that came up with THAT one. Meaning, the worst of both worlds.

But no matter how you feel, it is interesting to note how times have changed. The Film School Rejects bloggers have been talking about the art of selling out for a while now (this post, sponsored by Doritos, is really good). And today they highlighted this “Everything You Should Know About Hidden Product Placement” infographic made by, oddly enough, folks from OnlineMBA.com. (via FSR)

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Jared Wade is a co-founder of Movies About Gladiators. He is also the editor of a small business magazine and a few basketball blogs. You can find more of his work at JaredWade.com and follow him on Twitter@Jared_Wade.

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